So You Want To Issue A Token? Here’s Your Roadmap.

2 min readAug 11, 2022

In this video, Will Conley and Gautam Gujral talk about different types of tokens and how to issue them. They cover a wide range of topics, including play-to-earn gaming, NFTs, how to start the process of issuing a token, and more. Throughout the video you will learn about all of these things as well as how Will Conley and Perkins Coie assist in the issuance of these tokens.

Will Conley provides counsel to clients of all sizes, advising both emerging companies and established industry leaders on matters related to entity formation, venture capital fundraising, corporate governance, litigation, and regulatory compliance. As a member of Perkins Coie’s Blockchain, Digital Assets & Custody industry group, Will regularly guides clients through the design and implementation of business plans related to digital assets and Web3, including issuances and product counseling related to fungible and non-fungible tokens (NFTs), advising on the applicability of U.S. laws and regulations, and counseling on corporate and transactional matters. Will’s clients include companies involved in social metaverses, play-to-earn gaming, tokenized funds, DAOs, and payments.

This video was recorded at the Digital Assets and Securities Conference in Austin, Texas in May 2022. The Digital Assets AND Securities (DAAS) conference is an informative and integrative conference that brings together builders, issuers, investors, business and tech leaders, and anyone else involved in all things web3. Put together annually by Vertalo, the purpose of the conference is to connect and enable a stronger ecosystem to further the understanding of the intersection of digital assets and securities.

For more educational videos about the Digital Asset Securities ecosystem and its growing roster of participants, please visit

For more information about Gautam Gujral, please visit his LinkedIn:

For more information about Will Conley, please visit his LinkedIn:

For more information about Perkins Coie, please visit their website:




A Connections, Compliance, and Cap Table Platform for Digital Asset Custody, Issuance Platforms, KYC/AML, Broker-Dealers, Exchanges & Investors in the Future